Oxford's Coca-Cola distribution facility is now under new
owners ship as part of the soda
manufacturer's strategy to improve its relationship with customers. Birmingham-based Coca-Cola Bottling Company
United, the third-largest Coke bottler in the U.S., took control Monday of the
Oxford facility. The deal, announced last year, will make Oxford the pilot site
for new distribution technology, putting it on the front lines of Coca-Cola's
plan to modernize and redevelop its North American market. Through the deal,
Oxford Coca-Cola Bottling Co., formerly Alabama Coca-Cola Bottling, recently
hired nine additional truck drivers to deliver product for a total of 133 employees
at the facility. Opened 111 years ago,
Oxford Coca-Cola once bottled beverages, but is now solely a distributor for
hundreds of Coke products, delivering 3.8 million cases of beverages each year
in a 10-county radius.
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